Originally, the growth hacking method is applied to digital products. In most cases, the experiments are carried out on a website or along other marketing tools. In the case of a service, this is not always possible, as personal customer contact in particular is indispensable. Nevertheless, growth hacks can also take place analogously. However, the reaction time is longer and the analysis more complex.
Hence, growth hacking can also be applied to services. However, the company must find ways and practices for conducting the experiments and collecting the associated data.
Have you already tried growth hacking?
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